Resources & Insights page 4 of 5
The latest marketing news, tips, technologies, and resources from your dedicated team at USDP.

Star Wars’ StoryBrand Framework: What's Working and What's Not
July 7, 2022
What happened to Star Wars? StoryBrand's 7-step Framework has turned to the dark side of the force in the new sequel trilogy.
David Brecount

4 Ways To Crush Your Digital Marketing Fears
June 23, 2022
We know many companies waste a lot of money on the web. This isn’t a secret.
Emmy Stephens

To Theme or Go Custom
June 23, 2022
WordPress, one of the internet’s most popular Content Management Systems, has helped organizations of all sizes build out their websites with ease.
Emmy Stephens

Getting Down to Business with Instagram Reels and TikToks
April 19, 2022
TikTok and Reels for business...these platforms can be fun to scroll through AND great for building relationships with your community.
Emmy Stephens

Getting Rid of Your Website Bad Habits
April 11, 2022
We get it: Nobody’s perfect. Bad habits are bound to appear in anyone’s life, especially when it comes to bad company websites.
Emmy Stephens

A domain by any other name? Picking the right address for you
April 11, 2022
We get it: Nobody’s perfect. Bad habits are bound to appear in anyone’s life, especially when it comes to bad company websites.
Emmy Stephens

10 Best Practices for Higher Education Marketing
March 28, 2022
Whether you’re creating a website for the first time or beginning a redesign, here are 10 best practices for higher education marketing and websites.
David Brecount

How to create a killer careers page on your company website
September 14, 2021
The best careers page converts potential hires by answering candidates' questions while portraying your company in the best possible light.
Joe Kruessel

How to Check Your Website Ranking
June 3, 2021
Wondering how to check your website ranking? Google Search Console is a tool created specifically for checking website ranking.
David Brecount

10 Best Practices for Nonprofit Websites
April 23, 2021
A nonprofit website is incredibly important since it acts as the face of an organization and provides viewers a place to learn about the mission and goals of the organization.
Emmy Stephens

How to Design Landing Pages that Convert
April 23, 2021
You can get the right clicks for the right price, but all your hard work means nothing if your landing page isn’t optimized to convert.
US Digital Partners

Why Are Online Reviews Important?
April 12, 2021
Why are online reviews important? Online reviews assist customers in their buying journey and provide helpful feedback about your company.
Joe Kruessel

Top 5 SEM Mistakes to Avoid
January 12, 2021
Are you setting up campaigns correctly in Google Ads? Here's a closer look at five common SEM mistakes businesses frequently make and tips to avoid them.
Emmy Stephens

How to Build a Digital Marketing Sales Funnel
November 17, 2020
A digital marketing sales funnel, if used properly, can get those harder to reach customers. Here is a simple version of a sales funnel that converts.
David Brecount

How to Create SEO-Friendly Blog Posts
August 21, 2020
You may be writing great blog posts, but not getting the organic traffic you thought you would. Here's how you can create SEO-friendly blog posts.
Emmy Stephens

It’s time to sell direct to consumers. Here are a few considerations.
June 3, 2020
Times are changing. Companies who aren't selling direct to consumers should reconsider their sales strategy, or they may be making a big mistake.
David Brecount

10 Ways to Improve Search Engine Ranking (SEO)
May 8, 2020
SEO is key for visibility; this guide offers a plan including Google Analytics and Search Console installation, and keyword research for better content targeting.
US Digital Partners

The Pros and Cons of WordPress Plugins
March 11, 2020
Thinking about Wordpress plugins? Learn more about the pros and cons of using Wordpress plugins so that you can become a plugin pro.
Kevin Saffer