website

OhioSE

  • INDUSTRY

    Economic Development

  • NO. OF EMPLOYEES

    10-15

  • TIMELINE

    20 Weeks

  • PRODUCTS & SERVICES

    Website, Copywriting, Digital Advertising

  • Visit Live Website

Ohio is quickly becoming a popular place to locate a business. While much of this growth is centered around the state’s well-known metropolitan areas, the 25 southeastern counties—known for their rolling hills and small towns—have just as much to offer.

Ohio Southeast Economic Development (OhioSE) is a regional nonprofit dedicated to helping the economy and communities of Ohio’s Appalachian region flourish.

OhioSE partnered with USDP to build a website that clearly and compellingly showcases its wealth of resources for site selectors, businesses, and local residents.

A collage of images of the industries in Souhteast Ohio
A map of the OhioSE counties
A collection of features from the OhioSE website
A smiling man pointing at wood

Representing a region

We worked with the OhioSE team to learn the complexities, challenges, and opportunities of promoting their region. We then crafted a multi-dimensional messaging guide for reaching their unique audiences, and we used this approach to create intuitive navigation on their new website.

A screenshot of features of the OhioSE homepage
A screenshot of a picture of the USDP website
A screenshot of the OhioSE website
A map showing the commuters working in Southeastern Ohio

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