Cincy Brand Hub
- INDUSTRY
Economic Development
- NO. OF EMPLOYEES
2
- TIMELINE
16 weeks
- PRODUCTS & SERVICES
Messaging, Branding, Website
- Visit Live Website
Cincinnati Experienced approached USDP with an exciting challenge: create an online platform where business leaders could easily access digital assets when speaking about the greater Cincinnati region – that includes photography, copy, brochures, travel itineraries, and more. Together, Cincinnati Experience and USDP created the Cincy Brand Hub. The available assets were divided into five main sections: Speak Cincy (copy guidelines), Marketing Materials (brochures and banners), Visual Toolbox (photos, video, social media links), Itineraries & Things to Do (visitors guides). This secure access (extranet) application for promoting the Cincinnati brand has been very well received by civic and corporate marketing leaders. It is just one of many pieces working together to elevate our community outlook.







WELCOME VIDEO
Creative strategy through video
The finishing touch to the website was the welcome video. Our team shot and edited a two-minute video with local leaders to introduce the site and get visitors excited. It worked! The signups are growing and the work is getting out.
Work