Image of Mount St. Mary's homepage.
Image of a Mount St. Mary's mobile webpage.

Mount St. Mary’s Seminary and School of Theology


Mount St. Mary’s Seminary & School of Theology was created to form men and women for the work of the Church in the modern world.  They brought USDP in as a partner for a total site redesign. This included a fresh new brand logo (as they moved away from their former name, the Athenaeum), a streamlined architecture, and the ability to easily update their own content. By implementing our Message-Based Design process, we clarified the steps to applying and attending Mount St. Mary’s.

Digital Marketing Services Used: Web DesignWeb Development, Branding, SEODigital Advertising, StoryBrand Execution


Image of a Mount St. Mary's webpage on a MacBook pro laptop screen.

Prominently displayed on the home page are three sections that concisely highlight the different program paths for potential students at Mount St. Mary's.

Image of the 3-step process on the website to join Mount St. Mary's seminary.

Three simple steps show how to apply to Mount St. Mary's as well as schedule a visit to the campus.

Image of a person holding an iPhone with the Mount St. Mary's homepage on the screen.

A mobile-friendly video on the homepage encapsulates the joys of being a Priest and spreads their mission.

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