Gorilla Glue
Web
The Gorilla Glue Company has been selling premium tapes, sealants, and adhesives for over two decades. As their killer products rise in popularity, they needed a website that could keep up. So they called on USDP to showcase the breadth of their product offerings and show users creative uses for their products. The result is a simple and easy experience that wins over customers.
Digital Marketing Services Used: Web Design, Web Development, Video Production, SEO, StoryBrand Execution
Features
The products landing page uses a filtering system that shows the user the full breadth of products that Gorilla Glue offers and makes it easy to find what they are looking for.
Gorilla Glue partners with various bloggers and the inspiration page dynamically pulls that content into the page. The user can also select a product from a drop down and see projects done using it.
Creating how to use videos for each product was fun and very informative for the team. Each product page walks the user through the correct application and storage for each product giving them a friendly tutorial as well.