David Brecount and Beth Carpenter taking the digital marketing quiz

Digital Marketing

2023 Digital Marketing Quiz

Last Updated on February 9, 2023

We’ve done the research and written blog posts on proven tactics to help you increase leads, attract customers and new talent, and make every marketing dollar count. Ready to review last year’s top posts and prepare for the next stage of your marketing strategy? 


Test out your digital marketing knowledge for 2023 with our quiz!


1. A mistake many companies make is…

a. Not having a ping pong table
b. Doing too many happy hours
c. Failing to provide conversion points
d. Using Google Analytics

c is the correct answer. Read article: 5 Ways to Avoid Digital Marketing Challenges in 2023

Reveal answer


2. Which of these is something that would help increase your search engine ranking?

a. Keyword stuffing
b. Using ALT tags with all your images
c. Adding lots of extra photos
d. Having a slow website

b is the correct answer. Read article: 10 Ways to Improve Search Engine Ranking

Reveal answer


3. In 2022, what percentage of customers read online reviews before buying a product?

a. 93%
b. 45%
c. 62%
d. 99%

a is the correct answer. Read article: Why Are Online Reviews Important?

Reveal answer


4. What are some topics you should feature on your careers page to attract talent?

a. Working hours and dress code
b. Restaurants in the area
c. Mission statement
d. Company culture and ideal talent characteristics

d is the correct answer. Read article: How to create a killer careers page on your company website

Reveal answer


5. What are some examples of middle-of-the-funnel marketing efforts?

a. Whitepaper or webinar
b. Blog posts
c. Social media
d. Email marketing

a is the correct answer. Read article: How to Build a Digital Marketing Sales Funnel

Reveal answer


Are you a marketing aficionado?

Whether you aced the quiz or need to hit the books again, we’re here to support your 2023 marketing efforts. Schedule a call today to talk about your digital marketing goals for the new year.