Denham Blythe is a design build contractor located in Lexington, Kentucky. True problem solvers, they do everything in house (“True Design Build”). Repeat customers are vital to the company, but they want to attract more new customers and new markets–making the website a key contributor to their growth strategy.
It became clear during our strategic exploration that everyone claims they do “design build.” That makes it hard for customers to understand what it is or why it’s important. So the first task was to simplify the message: We do all services in house so we are faster and less expensive than someone who uses outside design services.
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