Design

Kickin’ it with Kung Fu Panda 2

The US Digital team and Airheads are kicking it with “Kung Fu Panda 2!”  Dreamworks has partnered with Airheads to deliver the latest installment of Po, Shifu, Tigress, and all the other hard-hitting characters from the first movie. To help support this new promotion, USDP and Airheads worked to create a very fun and engaging interactive experience for the user. As you will see from the screenshots below, USDP has incorporated a number of new features into the Airheads website.

The first would be a great first impression on the homepage showcasing the promotion and the various choices the user has.

From there the user may choose to see the flavors available, watch the commercial, download cool desktop wallpapers, or choose from one of the new activities available.

The first being “Po’s Memory Game” that challenges both the beginner and advanced players. Your goal is to find all the matches within a short time, but, of course, with a twist. To unlock the Ancient Card Deck, the user is tasked with going to Airheads’ Facebook page and locating the code on their wall. Once the code is entered on the game, a new deck is shown.

The second activity is “What’s Your Fortune.” Fun and funny fortunes are revealed for users every time they visit. Users are also encouraged to share their revealed fortune with their friends on Facebook. Hope you enjoy all the interactive action at Airheads.com.