Culture

Is all software becoming apps?

Last Updated on August 11, 2016

Today Apple launched the Mac App Store. If a Mac owner upgrades to OS X v10.6.6 they will have access to more than a thousand apps that run on your Mac instead of just your mobile device. Until now, most of what’s been happening in the wild world of apps has been for different mobile platforms like the iPhone, iPad, iPod Touch, Android, and Blackberry.

This is huge! Instead of buying big, bulky traditional software like iLife, iWork, and others, you can just buy an app like iPhoto and get what you need. Traditionally, people don’t buy a lot of software for their computers. Just a few key programs depending on what they do. However, people do buy tons of apps for their mobile devices. We expect the same thing to start happening with Mac owners. You can play the games you like and use the tools you need right on your desktop or laptop. A nice big interface for when you are sitting still at work or at home.

If you haven’t figured it out yet, this essentially means the whole world is going away from traditional software and embracing the lighter, cheaper apps that will give them just what they need. Yes, it’s technically still software, but it sure feels better. Instead of the average consumer buying one piece of computer software and upgrading it every three-to-four years, you will now have consumers paying less for apps, but buying more of them more often. Consumers will spend a lot more money for what they want.

The upside for app developers and app platforms is huge. The big traditional software development companies need to adapt to this new reality very quickly (e.g., Adobe, Microsoft, etc.). It will be very interesting to see them shift from the software business to the app business.