Cincinnati Web Design - Cincinnati Website Design

Web Design Terminology and Definitions

Web Design
Web Design refers to how web pages are created and arranged to make a website. The term Web Design encompasses different aspects of the creation of the website, including making the website visible on the Internet, providing information and value to the target audience, and creating a professional look for the website. US Digital Partners is a Cincinnati website design firm that specializes in web design, web development programming, ecommerce web design, and much more.

AJAX
AJAX is shorthand for Asynchronous JavaScript and XML. AJAX is used to produce interactive web development applications. The purpose of AJAX is to boost a web page’s interactivity, speed, and usability. US Digital Partners, as a Cincinnati web design firm, develops website applications in AJAX to improve visitor usability and overall website performance.

Flash
Flash is a Web software program used to develop interactive animated graphics for websites, games, and even desktop presentations. Flash can be used to present a movie on a website, and some websites are done using Flash technology for the whole site. US Digital Partners, as a Cincinnati web design firm, utilizes flash web design techniques in many different ways for the websites we build for companies.

Interactive Design
Interactive Design is the practice of designing for interactive applications such as websites, DVDs, CDs, and online training applications. It is related to website design, but what is created may not appear on the Web.

Paid Search Marketing
Paid Search Marketing is also known as Pay Per Click. Paid Search Marketing is performance-based advertising in which the advertiser pays for each click. US Digital Partners, as a Cincinnati web design firm, has been managing paid search marketing accounts for clients for years.

Search Engine Optimization
Using Search Engine Optimization (SEO), you can increase your chances that your Web pages will be easily accessed and ranked high by search engines. Search engine optimization improves the likelihood that Internet users will find your website. US Digital Partners, as a Cincinnati web design firm, has a very successful approach to SEO that has proven to be profitable for our key clients.

AdWords
AdWords is an advertising product used by Google. AdWords offers pay per click advertising and site-targeted advertising. AdWords enables advertisers to obtain targeted website traffic for a fee. US Digital Partners, as a Cincinnati web design firm, utilizes Google AdWords search marketing accounts to drive targeted customers to our clients websites.

Yahoo Search Marketing
Yahoo Search Marketing is also a major pay per click advertising tool. Different websites compete for keyword rankings. Search marketing is a great way to dramatically improve your search engine results, for a fee. US Digital Partners, as a Cincinnati web design firm, manages search marketing accounts for its clients.

Ecommerce
Ecommerce is electronic commerce. Ecommerce is the process of conducting business over the Internet, or most often, buying and selling goods and services. Developing an ecommerce website can be one of the most important business decisions for any company. US Digital Partners, as a Cincinnati ecommerce developer, has planned, design, developed, and maintained many profitable ecommerce websites for both large and small companies.

Content Management System
A Content Management System (CMS) is a set of tools used to manage the content of a website. With a content management system, there is no need to prepare HTML code. The CMS allows businesses to edit their own website and greatly reduce programming costs. Over the years, US Digital Partners, as a Cincinnati web design firm, has developed and implemented a variety of Content Management Systems. We build custom CMS functionality for each companies needs.

RSS News Feeds
RSS is a format for web syndicating news and the content of news websites. RSS News Feeds are a great way to distribute regular news items to major news websites, regional news websites, blogs, etc. US Digital Partners, as a Cincinnati web design firm, can assist clients with getting an RSS marketing strategy in place and the maintenance of those tools.

Blog
Blog is an abbreviation for weblog. A blog is a newsletter or a journal available on the Web. With blog scripting, information can automatically be posted to a website. US Digital Partners, as a Cincinnati web design firm, helps companies set up blog marketing strategies and functionality, and maintains a variety of blogs for various clients.

Podcast
With a podcast, files such as audio programs and videos can be distributed over the Internet to be played back on computers and portable devices. US Digital Partners, as a Cincinnati web design firm, helps companies establish podcast marketing capabilities for the distribution of audio and video content.