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August 2008 August 2008—Cincinnati—US Digital Partners has launched a complete redesign of Standard Publishing’s website, standardpub.com. The goal of the redesign is to make the site easier to use and generate more online sales. According to Steve Couture, Vice President of Sales and Marketing, US Digital has accomplished this and so much more. "US Digital Partners has exceeded all of my expectations for the site. Since its launch, pages per user visit are up 119 percent, and the average time spent on the site is up 65 percent. The number of people opting to get emails from us has almost tripled, and our revenue is up quite a bit." The newly designed site promotes the thousands of new and existing products offered by Standard Publishing. The company focuses on Christian churches and individuals who want to purchase Christian products. The new site is state of the art in terms of its ecommerce capabilities. Users will find the site intuitive and easy to navigate. There are many ways for users to find what they are looking for on the site. And adding products to a shopping cart and checking out has never been easier. Couture states, "We are very pleased with US Digital’s use of newer technologies. Users can now place the cursor over drop-down menus and see what’s in a section without actually clicking." He goes on to say, "The navigational aspects of the site of very simple. The speed of navigating the site is wonderful—users can now order products within two clicks." About Standard Publishing About US Digital Partners
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